To discuss challenges and opportunities of making rail travel more accessible, eu travel tech is organising a webinar on “Unleashing rail distribution to make rail travel more attractive” on June 25. (10:00-11:30 CEST), as part of the official European Year of Rail programme. Christopher Irwin, EPF Board Member, will take part in the panel debate.

Rail travel has never been more important. Although consumers are becoming increasingly aware of the environmental impact of their choices, their appetite for travelling has not decreased. And yet, integrating train travel into a journey is still more complex than booking a flight. Why is that?

Here is a selection of questions that will be addressed:

• What are the current obstacles preventing a more traveller-friendly distribution of rail services?
• Which actions at EU and national level could be considered to address such obstacles?
• How can third party distributors help make rail more attractive? Is there a need for regulatory intervention?
• And how can data-sharing in the rail distribution ecosystem be facilitated to ensure consumers have access to the best offers?

More information and registration: click here